SEO for beginners

SEO for beginners

Start with the basics: give each page one clear topic, write a descriptive title tag and matching H1, answer the main question early, and add internal links so Google can crawl the site. If you sell locally in Australia, make your suburb, state and service area obvious for searches on google.com.au. Use Google Search Console to find queries, impressions and clicks, then focus on pages already sitting on page two or three. In 2026, AI Overviews and answer engines reward concise answers; spammy filler is easier to detect than ever. For a quick benchmark, run an SEO audit.

Next step: Read our guide to what SEO is. It explains the fundamentals in plain English.